Tip of the Week

Advertise for Free Each Day Using Voice Mail!                                                 

Promote your products and services as well as enhance your overall customer experience by changing your voice mail greeting each day!

  • Be sure you include the day & date in your greeting so your listener knows that your message is current.  For example, you might start with:  
"Today is Tuesday, May the 5th and you've reached the voice mail of [your name] of [your company]."
  • Without disclosing details, simply let them know how often you will be in the office that day.  Some examples include:
"I will be in the office today, however, periodically absent for meetings throughout the day."
"I will be working off site this morning, however, will returning this afternoon."
You get the idea!
  • And here is your advertising opportunity!  You can educate callers about what you do, or promote a special event, by saying something like:
"I am out of the office today, waiting to see you at the Business Expo at the Atlanta Conference Center! Come visit our booth and register for over $500 in prizes!"
"I will be in the office today, meeting with clients about new ___________ . . ."
"I am in the office today, creating beautiful brochures for businesses just like yours!"
 [I know what you are thinking--this sounds cheesy; and believe me I do not like cheesy!  However, when this is done in a sincere and professional manner, it is very effective!  Remember, you are not trying to sell them right then and there; only sharing information about what you do!  It's like creating 261 custom radio spots for a targeted audience--for FREE!]
  • And last but not least, give them a call to action (i.e. leave a message, etc.)!

Just try it!  Oh, yeah; don't forget your cell phone voice mail too!  That's more free advertising! 

You're going to be surprised one day when a someone says to you:

"I didn't know you did ________.  I heard it on your voice mail the other day when I called. . ."

 
 
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